Ashton Kutcher/Natalie Portman rom-com directly on tracking with $7.3M Friday; “Green Hornet” and “Dilemma” both set to drop slightly below 50%
Saturday upgrade:
Ivan Reitman-directed romantic comedy « No Strings Attached » launched sturdily to $7.3 million Friday, in accordance with studio quotes, placing the R-rated Ashton Kutcher/Natalie Portman movie on rate to fit pre-release monitoring projections of approximately $20 million.
Budgeted at $25 million, « No Strings » debuted in 3,018 theaters with softish reviews (49 percent on Rotten Tomatoes), but tracking that is great ladies under 25, with 57 per cent of this demographic expressing « definite interest » in seeing the film, in accordance with one monitoring company.
Sony’s « The Green Hornet » completed in 2nd spot with $7.3 million friday. The $130 million Seth Rogen 3D action movie should get a cross the $60 million mark domestically because of the finish associated with the while experiencing a week-to-week drop of under 50 percent, if projections hold up weekend.
Universal friend comedy « The Dilemma » is with in 3rd spot by having a predicted $3 million on Friday.
The Ron Howard-directed film, which stars Vince Vaughn and Kevin James, is anticipated to bring in over $9 million this week-end and additionally drop not as much as 50 per cent from the premiere week.
Overall, the domestic field workplace continues to rate straight down around 30 % over this past year’s « Avatar »-led performance.
Friday here’s how the top 10 finished:
« No Strings Attached » ($7.3m) « The Green Hornet » ($5.1m) « The Dilemma » ($3.0m) « The King’s Speech » ($2.1m) « True Grit » ($2.1m) « Black Swan » ($1.8m) « The Fighter » ($1.2m) « Little Fockers » ($1.2m) « Tron Legacy » ($928k) « Yogi Bear » ($740k)
Preview thursday:
Are we alone within the universe? Which faith is appropriate about God? Where did Stonehenge result from? Could be the Loch Ness Monster genuine? What about Big Foot?
And will sex friends stay close friends?
Paramount is diving knee-deep in to the free live porn shows second conundrum, making it ad copy for the Ivan Reitman-directed comedy « No Strings Attached, » which it will probably launch into 3,018 theaters Friday.
Showing up with an R rating, star energy from Ashton Kutcher and Natalie Portman, and a 50 % rating from Rotten Tomatoes, « No Strings » has been projected by film monitoring organizations to carry in about $20 million on the weekend, which will be a solid performance for a movie that cost a reported $25 million to create.
« No Strings » is the sole wide-opening movie on the weekend, though there are a few notable indide releases: Peter Weir’s gulag-themed « just how straight right Back » from Newmarket movies will start in 650 theaters, as the Weinstein business will begin out of the John Wells-directed « Company guys » in 106 places.
The figures build up for « No Strings Attached, » which stars Kutcher and Portman as yuppies whom test the boundaries of platonic friendship by bringing just a little fulfillment that is carnal their relationship.
Based on one monitoring company, 87 % of females under 25 polled in united states understand the movie is coming down, while completely 57 % have definite desire for seeing the film.
« No Strings connected » is co-produced by Paramount, Spyglass Entertainment and Cold Spring images.
Sony’s « Green Hornet, » which started to a great $40 million over last week-end’s four-day Martin Luther King getaway, will challenge « No Strings » for the box-office name with its weekend that is second a standard decrease of 50 per cent week-to-week.
The Seth Rogen movie expense Sony $130 million in order to make and it is on the path to profitability.
Universal comedy « The Dilemma, » that also debuted final week-end, is in a slightly more precarious situation, starting to simply over $21.1 million throughout the four-day vacation on a $70 million spending plan.
Universal is dreaming about a week that is solid, with a drop of well under 50 per cent.
